The New Sales Landscape

Learn which skills and tactics will win more deals in 2023 and gain insights from Korn Ferry’s latest sales survey.

Is it taking longer for you and your team to close sales? You’re not alone.

In Korn Ferry’s 2023 survey of 600 sales professionals, more than 80% said sales cycles have increased. And they believe the biggest contributor is the fear factor—fear of making the wrong decision (66%), financial risk (62%) and reputational risk (60%).

But there’s good news, too.

Salespeople with the skills to build trust in the modern sales environment—multi-platform and hybrid—are securing bigger deals than ever.

What skills do you need to succeed in today’s—and tomorrow’s—sales landscape? They’re not the ones you’d expect.

Download the report to discover:

  • The main challenges currently faced by sales professionals
  • The sales skills that no longer work—and those that will help you win trust in 2023
  • Sales strategies that will turn today’s long lead cycles into tomorrow’s big deals

Download Report

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