APIs Are Products Too

Application Programming Interfaces (APIs) play a starring role in today’s software—enabling developers to connect applications, data and functionality that expands product capability and delights end-users.

Despite the undeniable link between APIs and business strategy, API development is often viewed as a technical implementation detail. But APIs are products too! And APIs benefit from design and product management support, just like any other product. This webinar is for anyone building APIs who wants to take a more strategic approach and learn to apply effective API product management principles. Join us to learn about:

Similarities and differences between product management for APIs vs. products with external end-users
How to approach user feedback, writing user stories and measuring success for API products
Common pitfalls to avoid when building APIs
Effective team composition for API development
Additional resources for product managers working on API products

Please fill in your information to download

First Name *

Last Name *

Company Email *

Phone Number *

Company Name *

Job Title *

Country *

Yes, I would like to receive communications from VMware and/or its affiliates regarding products and services, newsletters, and events. Please see the VMware Privacy Policy .